Introducing the FalconWolf Content Lab, our dream team of storytellers
The inspiration for our Content Lab was borne out of a desire to close what we call ‘The Authenticity Gap’. We assembled a broad range of talented content creators passionate about creating real stories designed to drive a fundamental shift in how we build brand strategy for our clients. People want truly authentic stories they can use, discuss, and share and our dream team is primed to create memorable content that will keep audiences coming back time and time again.
We include Content Lab partners when their skills fit the needs of a particular client. Our Lab includes a broad range of content creators from professional writers, well-known bloggers, journalists, industry experts, and thought leadership strategists, to user experience and design professionals, to filmmakers, animators, artists, and photographers. In addition to content expertise, many of the Lab’s members are experts and thought leaders in categories from media, luxury and sports to travel, food, wine & spirits, automotive, sustainability, NGOs, social responsibility, entertainment and the arts.
The inspiration for our Content Lab was borne out of a desire to close what we call ‘The Authenticity Gap’. We assembled a broad range of talented content creators passionate about creating real stories designed to drive a fundamental shift in how we build brand strategy for our clients. People want truly authentic stories they can use, discuss, and share and our dream team is primed to create memorable content that will keep audiences coming back time and time again.
We include Content Lab partners when their skills fit the needs of a particular client. Our Lab includes a broad range of content creators from professional writers, well-known bloggers, journalists, industry experts, and thought leadership strategists, to user experience and design professionals, to filmmakers, animators, artists, and photographers. In addition to content expertise, many of the Lab’s members are experts and thought leaders in categories from media, luxury and sports to travel, food, wine & spirits, automotive, sustainability, NGOs, social responsibility, entertainment and the arts.
First Row, L-R:
Jeannie Bloch (Greater NYC): Crafting + food blogger, brand storyteller, copywriter; expert in food, liquor, packaged goods; poet, Zumba, Founder/Resident Idealist: Say It To Our Faces.
Dash Gabriel (New York): Creative writing, social media, strategic communications; expert in Pinterest, Facebook, Instagram, Vine, Snapchat, and Twitter; diversity in the arts, entertainment, non-profit, tech
David Kiley (Ann Arbor): Award-winning journalist, author, brand storyteller, blogger; expert in autos, wine + spirits, and the arts; books include Driven, Inside BMW, and getting the bugs out VW in America
Second Row, L-R :
Warren Pawluk (Toronto): Digital marketing strategy, business writing; expert in legal marketing, thought leadership, and content development for professional services + software/technology; big time runner
Gretchen Kish (San Francisco): Creative strategy, UX, Visual Storytelling, Design Thinking, Human-Centered Design, Innovation; expert in media, design, tech, travel; Notable food blogger, painter, surfer
Brian Jenkins (Vermont): Photographer; expert in commercial, sports, music, business, advertising; creator of Falcon + Wolf’s unforgettable brand image, Little Artemis
Third Row, L-R:
TJ David (Aspen & Mar del Plata, Argentina): Professional skier, blogger, photographer; expert in adventure photography, big mountain skiing, and outdoor recreation; #Vanlife: La Casa Rodante
Robin Martin (Vancouver): Project management, writing + editing, strategic planning, stakeholder communications; expert in sustainability, non-profits and politics; green energy, GITI, conservation
Shawn Hache (Vancouver): Music journalism, Inbound marketing, SEO, blog management, and copywriting; expert in social media, music, and festival and concert promotion; musician in 3 bands
Fourth Row, L-R:
Nina Takahashi (Vancouver): SEM, e-commerce, online & email marketing, social advertising; expert in e-commerce, CPG, and tech startups; foodie, runner, “social butterfly with introverted tendencies”
Lori Braget (Vancouver): Strategic Campaign Management, Lead Generation, Automation; expert in technology, entrepreneurs, women in tech; Toastmaster and racer of yachts
Olivia Botifan (Vancouver): Integrated marketing communications, email creative; expert in corporate social responsibility, data analysis, custom dashboards; MBA-to-Be (Apr. 2016); brewer of sweet tea
Fifth Row, L-R:
Andrew Marley-Clarke (Vancouver): Ideation, Copy, UX Design; expert in health sciences, advertising, mobile tech; passionate about LapApp (Mobile Laparoscopy App) and Drinkin-Buddies; marathoner
Falcon + Wolf: We'll tell your story (Little Artemis photo by Content Lab photographer Brian Jenkins)
Drs. Austin Gallagher and Erica Staaterman (Miami): Ocean explorers and leading conservation biologists. Award-winning storytellers, photographers/filmmakers. Founders of beneaththewaves.com
Jeannie Bloch (Greater NYC): Crafting + food blogger, brand storyteller, copywriter; expert in food, liquor, packaged goods; poet, Zumba, Founder/Resident Idealist: Say It To Our Faces.
Dash Gabriel (New York): Creative writing, social media, strategic communications; expert in Pinterest, Facebook, Instagram, Vine, Snapchat, and Twitter; diversity in the arts, entertainment, non-profit, tech
David Kiley (Ann Arbor): Award-winning journalist, author, brand storyteller, blogger; expert in autos, wine + spirits, and the arts; books include Driven, Inside BMW, and getting the bugs out VW in America
Second Row, L-R :
Warren Pawluk (Toronto): Digital marketing strategy, business writing; expert in legal marketing, thought leadership, and content development for professional services + software/technology; big time runner
Gretchen Kish (San Francisco): Creative strategy, UX, Visual Storytelling, Design Thinking, Human-Centered Design, Innovation; expert in media, design, tech, travel; Notable food blogger, painter, surfer
Brian Jenkins (Vermont): Photographer; expert in commercial, sports, music, business, advertising; creator of Falcon + Wolf’s unforgettable brand image, Little Artemis
Third Row, L-R:
TJ David (Aspen & Mar del Plata, Argentina): Professional skier, blogger, photographer; expert in adventure photography, big mountain skiing, and outdoor recreation; #Vanlife: La Casa Rodante
Robin Martin (Vancouver): Project management, writing + editing, strategic planning, stakeholder communications; expert in sustainability, non-profits and politics; green energy, GITI, conservation
Shawn Hache (Vancouver): Music journalism, Inbound marketing, SEO, blog management, and copywriting; expert in social media, music, and festival and concert promotion; musician in 3 bands
Fourth Row, L-R:
Nina Takahashi (Vancouver): SEM, e-commerce, online & email marketing, social advertising; expert in e-commerce, CPG, and tech startups; foodie, runner, “social butterfly with introverted tendencies”
Lori Braget (Vancouver): Strategic Campaign Management, Lead Generation, Automation; expert in technology, entrepreneurs, women in tech; Toastmaster and racer of yachts
Olivia Botifan (Vancouver): Integrated marketing communications, email creative; expert in corporate social responsibility, data analysis, custom dashboards; MBA-to-Be (Apr. 2016); brewer of sweet tea
Fifth Row, L-R:
Andrew Marley-Clarke (Vancouver): Ideation, Copy, UX Design; expert in health sciences, advertising, mobile tech; passionate about LapApp (Mobile Laparoscopy App) and Drinkin-Buddies; marathoner
Falcon + Wolf: We'll tell your story (Little Artemis photo by Content Lab photographer Brian Jenkins)
Drs. Austin Gallagher and Erica Staaterman (Miami): Ocean explorers and leading conservation biologists. Award-winning storytellers, photographers/filmmakers. Founders of beneaththewaves.com